Revenue strategy and growth consulting for PLG SaaS companies
Data, user insights, and experimentation strategies that help product-led SaaS companies grow faster.
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About me
Hey! I'm Amaan.
I've worked at product-led SaaS companies like Later.com, Bonjoro, and Durable, helping them grow from $0-$50M ARR, and exit for $200MM+.
I approach growth with value-first mindset. Balancing acquisition, retention, and monetization strategies to help high volume, freemium companies future-proof as they scale.
I'm an advisor and a fractional Head of Growth that develops high impact growth tactics, builds high performing teams, and works with executive leaders to build winning strategies.
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Services
PLG consulting services
Data and Insights
Data infrastructure recommendations and software implementation support. Get all the insights you need to be data-led.
PLG Strategy
Strategic advice to use product as your strongest go-to-market lever across customer acquisition, retention, and monetization.
Tactical Support
Product and conversion rate optimizations and roadmap development. Experimentation framework implementation.
Fractional Head of Growth Services
For companies looking for team facing, interim growth leadership, I provide fractional Head of Growth support. All consulting services listed above included, plus:
Coaching and team development - sourcing, interviewing, and hiring of Growth team members
Culture development - core values and pillars, engagement initiatives
People leadership - coaching and 1:1's, professional development, performance management
Senior leadership representation - monthly/quarterly planning, OKR development, board/investor support
Succession planning - sourcing, screening, and hiring for FT Head of Growth
"Amaan and I teamed up at Later, growing from $15M to over $40M ARR. He’s a PLG wizard with a true passion for his craft, making him both knowledgeable and a blast to work with."
Anton Schmitz (CFO, Later.com)
"Our entire team has genuinely loved working with Amaan. He has the rare skill of being able to blend quantitative analysis with a deep qualitative understanding of Blanka. The result has been actionable insights and thoughtful recommendations that have truly elevated our business."
Kaylee Lieffers (CEO, Blanka)
"Amaan gets it. He is data-driven, building PLG strategies that deliver results. He's a strong team builder, leading his team to deliver business outcomes. Amaan is also a great guy who cares about the work he does.”
Cameron Uganec (SVP/General Manager of The Leap - Thinkific)
Pricing
Assessment Call
$0
1 hour call
One 60 minute Zoom call, totally free
Stay in touch via email
Hourly Consulting
$300/hr
USD
Data and insights support
Growth strategy support
Tactical support
Minimum 5 hrs
Monthly Consulting
$5,000
USD per month (starting)
Data and insights support
Growth strategy support
Tactical support
Minimum 3 month commitment
Fractional Leadership
Custom
Min six month commitment
Everything included in Consulting plans, plus:
Hiring + team building
People and performance leadership
Senior Leadership team support
Succession planning
Minimum 6 month commitment
Some of the ways I can help:
Data
Implementing a data infrasructure + choosing and implementing the right stack of tools for your business.
Growth loops
Identifying existing and potential growth loops that drive your acquisition and retention and monetization
Retention
Defining activation and engagement moments, and aligning your product, in-app, and email strategy to optimize them.
Roadmap planning
Developing a growth experimentation roadmap to drive better conversion, retention, and expansion.
Pricing strategy
Plan and packaging structures, identifying core value metrics, pricing testing and implementation, etc.
Coaching
Interim leadership of existing Growth teams or building a Growth team from scratch. Hiring, coaching, succession planning.